[Houston, TX, February 2025] – OneSource is proud to announce that Genesis Maple, Vice President of Business Development, has been selected to join the 2025 Ericsson Enterprise Wireless Partner Advisory Council (PAC) — a prestigious group of partner leaders working directly with Ericsson to shape strategy and strengthen the future of enterprise wireless solutions.
The Ericsson Enterprise Wireless PAC is a collaborative platform where executives from Ericsson’s global partner ecosystem come together to align mutual goals, validate strategic initiatives, and foster open dialogue. The PAC plays a vital role in improving partner loyalty, driving customer success, and guiding the direction of products, services, and sales strategies.
As a PAC member, Genesis will represent OneSource by offering unique insights as a non-traditional partner and contributing to strategic conversations that impact growth and innovation across the ecosystem. The Council convenes quarterly with Ericsson leadership to discuss partner relations, market position, and long-term alliance strategies.
“I am both humbled and thrilled to be considered for the PAC. Our partnership with Ericsson is of great significance to me, and I’ve had the privilege of being involved in our mutual growth. Ericsson’s support from the very beginning has been invaluable, and I’m eager to share OneSource’s unique perspective as a non-traditional partner, highlighting the value our specialized services and expertise can add to the ecosystem. Additionally, I look forward to learning from the experiences and expertise of established partners, understanding how they define and achieve success in the channel. My aim for this collaborative dialogue is to support Ericsson’s market goals and cultivate mutually beneficial opportunities with other partner leaders.” said Genesis Maple, VP of Business Development at OneSource.
Jack Lucier, Chief Operating Officer of OneSource, shared his thoughts on Genesis Maple’s appointment to the council:
“We welcome the opportunity to provide input on how to improve the business direction and purpose of the OSBT and Ericsson partnership,”
This recognition not only highlights OneSource’s growing influence in enterprise wireless space, but also celebrates Genesis Maple’s leadership, vision, and commitment to advancing meaningful partnerships. Her appointment reflects the company’s dedication to innovation, collaboration, and elevating voices that drive the industry forward.